Developing creativity in organizations

West, M.A.

Developing creativity in organizations - Leicester : British Psychological Society, 1997 - Personal and professional development .

Creativity & innovation at work ; Confidence in creativity ; Becoming an innovator ; Creative teams at work ; Innovation in organizations ; Managing innovation ; Key innovations

Case studies show how innovation at work has its root in the creative development of all staff members and how innovation can lead to organizational effectiveness in a competitive environment.

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Organisational Psychology
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