TY - BOOK AU - Gomm,Roger TI - Social research methodology: a critical introduction SN - 9780333637289 PY - 2004/// CY - Basingstoke PB - Palgrave Macmillan KW - Social sciences KW - Research KW - Sociology KW - Interviews N1 - Includes bibliographical references and index N2 - This text is designed to help the reader make informed judgements about appropriate research strategies and the credibility of particular pieces of research. Introductory in pitch and grounded in extensive real life examples, it explores the assumptions behind the main methods of data collection and analysis and the ways in which methods shape findings. Key terms are explained in plain English, activities offer opportunities for readers to test and extend their understanding, and each chapter ends with recommendations for further reading. The wealth of illustrative research examples should appeal to students across a range of academic and applied social and health science programmes ER -