TY - BOOK AU - Bernard,H.Russell TI - Social research methods: qualitative and quantitative approaches SN - 9781412978545 PY - 2013/// CY - London PB - Sage KW - Social science KW - Qualitative research KW - Quantitative research KW - Research design KW - Data collection KW - Data analysis N2 - This text provides a comprehensive guide to doing research in the social and behavioural sciences - from research design and sampling to collecting and analysing data. Rich in examples, the book has been revised and updated to provide today's students with a conceptual understanding of each qualitative and quantitative technique, as well as showing them how to use it ER -