TY  - BOOK
AU  - West, M.A.
ED  - British Psychological Society
TI  - Developing creativity in organizations
T2  - Personal and professional development
SN  - 1854332295
PY  - 1997///
CY  - Leicester
PB  - British Psychological Society
KW  - Organisational Psychology
N1  - Creativity & innovation at work ; Confidence in creativity ; Becoming an innovator ; Creative teams at work ; Innovation in organizations ; Managing innovation ; Key innovations
N2  - Case studies show how innovation at work has its root in the creative development of all staff members and how innovation can lead to organizational effectiveness in a competitive environment
ER  -