TY - BOOK AU - Bisen, V AU - Priya TI - Business Communication SN - 9788122426069 PY - 2009/// CY - New Delhi PB - New Age International N2 - The book provides a complete view about the communication used in business and helps the students to develop effective communication skills. The book is segregated into ten chapters of which the first chapter deals with the basics of communication and its role in the business cycle. Some chapters detail communication of different types and its relationship with organization, and in technological evolution in the present day scenario. Other few describe about correspondence and report writing, presentation view and how to tackle case study UR - https://ebookcentral.proquest.com/lib/akl/detail.action?docID=442132 ER -