Inside the Nudge Unit : how small changes can make a big difference

By:

Halpern, David

Contributor(s):

Service, Owain

Publication details: London WH Allen 2016Description: 383 p. : ill. ; 20 cmISBN:

9780753556559

Subject(s):

Summary: Includes bibliographical references and index.Summary: Dr David Halpern, behavioural scientist and head of the government's Behavioural Insights Team, or Nudge Unit, invites you inside the unconventional, multi-million pound saving initiative that makes a big difference through influencing small, simple changes in our behaviour. Using the application of psychology to the challenges we face in the world today, the Nudge Unit is pushing us in the right direction. This is their story.

Holdings
Item type	Home library	Class number	Status	Date due	Barcode
Book	Newcomb Library at Homerton Healthcare Shelves	WLM 120 HAL (Browse shelf(Opens below))	Available		17236

Originally published: 2015.

Includes bibliographical references and index.

Dr David Halpern, behavioural scientist and head of the government's Behavioural Insights Team, or Nudge Unit, invites you inside the unconventional, multi-million pound saving initiative that makes a big difference through influencing small, simple changes in our behaviour. Using the application of psychology to the challenges we face in the world today, the Nudge Unit is pushing us in the right direction. This is their story.

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