000 01133cam a2200217 4500
001 C570
008 150202t2008 xxu||||| |||| 00| 0 eng d
020 _a978027371192"
100 _aJohnson, Gerry
245 0 _aExploring corporate strategy : text and cases
250 _a8th ed.
260 _aHarlow
_bFT Prentice Hall
_c2008
300 _axxxvi, 878 p. : col. ill. ; 27 cm.
520 _aExploring Corporate Strategy has established a reputation as a pre-eminent textbook in its field, based upon the expertise of authorship, range of cases, depth of commentary and wealth of supporting resources. The 8th edition builds on these strengths, including coverage of key topic areas in this fast-moving discipline such as internationalisation, innovation and entrepreneurship. It is written for students of Strategic Management at all levels. This textbook comes with a DVD shelved at Library Office DVD 14242.
520 _aIncludes bibliographical references and index.
650 _aBUSINESS PLANNING
_9103
650 _aSTRATEGIC PLANNING
700 _aScholes, Kevan
700 _aWhittington, Richard
999 _c80849
_d80849