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Exploring corporate strategy : text & cases

By: Contributor(s): Publication details: Harlow FT Prentice Hall 2008Edition: 8th edDescription: xxxvi, 878 p. : col. ill. ; 27 cm. (pbk) + 1 DVDISBN:
  • 027371192X
  • 9780273711919 (pbk : text only) :
Subject(s): Summary: Includes bibliographical references and index.Summary: Exploring Corporate Strategy has established a reputation as a pre-eminent textbook in its field, based upon the expertise of authorship, range of cases, depth of commentary and wealth of supporting resources. The 8th edition builds on these strengths, including coverage of key topic areas in this fast-moving discipline such as internationalisation, innovation and entrepreneurship. It is written for students of Strategic Management at all levels. This textbook comes with a DVD shelved at Library Office DVD 14242"
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Includes bibliographical references and index.

Exploring Corporate Strategy has established a reputation as a pre-eminent textbook in its field, based upon the expertise of authorship, range of cases, depth of commentary and wealth of supporting resources. The 8th edition builds on these strengths, including coverage of key topic areas in this fast-moving discipline such as internationalisation, innovation and entrepreneurship. It is written for students of Strategic Management at all levels. This textbook comes with a DVD shelved at Library Office DVD 14242"

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